SCHWEIZ MAL ANDERS - THIS IS BASEL
Basel Tourism's commercial plays with common Swiss clichés and confidently illustrates that Basel does not conform to stereotypical ideas about Switzerland.
PRODUCTION: THE COVER MEDIA AG
PRODUCER: STEFAN SOMMERHALDER
CLIENT: BASEL TOURISMUS, CHRISTOPH BOSSHARDT
DIRECTOR: ANDRÉ GUADAGNO
AGENCY: KREISVIER COMMUNICATIONS AG, CARMEN STÄHELIN, MICHAEL SCHMIDT
DIRECTOR OF PHOTOGRAPHY: TOM GIBBONS
PRODUCTION DESIGN: ATELIER LOMANN GMBH, RANDY LOOSER
EDITOR: CHRISTIAN TARO
ANIMATION: THE COVER MEDIA AG, ROMAN SCHNELL (MOTION DESIGN)
SOUNDDESIGN: BASCHI THOMMEN , RAINER AMMANN